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If sellers could price-discriminate and charge two different prices to two different groups of buyers in order to increase revenues, then the sellers would charge


A) a higher price to the buyers whose demand is elastic.
B) a higher price to the buyers whose demand is inelastic.
C) a higher price to the buyers whose demand is unit-elastic.
D) the same price, actually, because price-discrimination will result in lower revenues.

E) B) and C)
F) A) and B)

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The total revenue received by sellers of a good is computed by


A) multiplying the price times the quantity sold.
B) adding the price and the quantity sold.
C) multiplying the percentage change in price times the percentage change in quantity.
D) dividing the percentage change in quantity by the percentage change in price.

E) A) and B)
F) None of the above

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Suppose the price elasticity coefficients of demand are 1.43, 0.67, 1.11, and 0.29 for products W, X, Y, and Z, respectively. A 1 percent decrease in price will increase total revenue in the cases of


A) W and Y.
B) Y and Z.
C) X and Z.
D) Z and W.

E) B) and D)
F) None of the above

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An increase in the price of tickets to a popular sporting event will increase total revenue if


A) there are many substitutes for this form of entertainment.
B) the ticket is considered to be a luxury.
C) the buyers of the tickets are fanatic about the event.
D) the fans are price conscious.

E) B) and C)
F) A) and B)

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If the percentage change in quantity demanded is less than the percentage change in price, then demand is said to be elastic.

A) True
B) False

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The supply curve of a one-of-a-kind original painting is


A) relatively elastic.
B) relatively inelastic.
C) perfectly inelastic.
D) perfectly elastic.

E) B) and C)
F) A) and B)

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Antiques tend to have highly inelastic supply curves.

A) True
B) False

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(Last Word) Microsoft charges a substantially lower price for a software upgrade than for the initial purchase of the software. This implies that Microsoft views the demand curve for the software upgrade to be


A) more elastic than the demand for the original software.
B) upsloping rather than downsloping.
C) less elastic than the demand for the original software.
D) of less value than the original software.

E) All of the above
F) None of the above

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The law of supply indicates that the price-elasticity of supply coefficient would have a negative sign.

A) True
B) False

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The demand for a product is inelastic with respect to price if


A) consumers are largely unresponsive to a per unit price change.
B) the elasticity coefficient is greater than 1.
C) a drop in price is accompanied by a decrease in the quantity demanded.
D) a drop in price is accompanied by an increase in the quantity demanded.

E) A) and B)
F) None of the above

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The supply curve of antique reproductions is


A) relatively elastic.
B) relatively inelastic.
C) perfectly inelastic.
D) unit elastic.

E) A) and B)
F) A) and C)

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The greater the ease of shifting resources from product X to product Y in the production process, the greater is the elasticity of supply of product Y.

A) True
B) False

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If price and total revenue vary in opposite directions, demand is


A) perfectly inelastic.
B) perfectly elastic.
C) relatively inelastic.
D) relatively elastic.

E) B) and D)
F) All of the above

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If the demand for a product increases proportionately faster than the increase in consumers' incomes, then the income elasticity of demand for the product is


A) zero.
B) greater than zero.
C) less than zero.
D) equal to 1.

E) C) and D)
F) A) and B)

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If the coefficient of income elasticity of demand is positive, the product is an inferior good.

A) True
B) False

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Generally speaking, the demand for luxury goods is more price elastic than is the demand for necessities.

A) True
B) False

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Economists distinguish among the immediate market period, the short run, and the long run by noting that


A) supply is most elastic in the short run and least elastic in the immediate market period.
B) demand is most elastic in the short run, and least elastic in the long run.
C) supply is most elastic in the long run and least elastic in the immediate market period.
D) supply is most elastic in the short run and least elastic in the long run.

E) B) and C)
F) All of the above

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The price elasticity of demand increases with the length of the period considered because


A) consumers' incomes will increase over time.
B) the demand curve will shift outward as time passes.
C) all prices will increase over time.
D) consumers will be better able to find substitutes.

E) A) and D)
F) All of the above

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Most goods can be classified as normal goods rather than inferior goods. The definition of a normal good suggests that


A) the income elasticity of demand for the good is negative.
B) the price elasticity of demand for the good is negative.
C) the income elasticity for the good is greater than 0.
D) the cross elasticity of demand for the good is positive.

E) None of the above
F) All of the above

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If a 10 percent increase in the price of one good results in no change in the quantity demanded of another good, then it can be concluded that the two goods are


A) complementary goods.
B) substitute goods.
C) independent goods.
D) normal goods.

E) B) and C)
F) A) and D)

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